PlugStar is making EV shopping easier
04.09.2018 - by Noah Barnes
PlugStar is making EV shopping easier

Buying your first EV can be a daunting experience. Will an EV even work for me? Which car is best for my needs? How will I charge it? How much will the electricity cost? And what incentives will I get? Often, shoppers will take these questions to the car dealer, who isn’t always prepared to answer those questions.

Plug In America is helping to ease these concerns through our new PlugStar EV customer engagement platform. The platform features two major components:

First, PlugStar features a set of easy-to-use online tools that guide shoppers through the decision-making process and make personalized recommendations, preparing shoppers before they walk into the dealer.

Second, through the PlugStar Preferred or PlugStar Certified Dealer program, Plug In America works with auto dealers to prepare salespeople to serve the distinct needs of EV buyers, including how to charge them and the many benefits that EVs confer. PlugStar dealers are featured on the PlugStar website.

PlugStar will be deployed in late spring in the Los Angeles area in partnership with the Los Angeles Department of Water & Power and Southern California Edison, to be followed by the Sacramento Municipal Utility District this summer, with more cities to come.

Preview of PlugStar website

8 comments on “PlugStar is making EV shopping easier”
  1. Paul Scott says:

    PlugStar sounds like a great idea. Anything that increases sales is a good thing. The LA based company, Current EV, does similar work. Maybe Plug In America could team up with them.

  2. Chris Chandler says:

    This is great news–and badly needed! You’ll include a personalized “What will it cost for electricity for charging each month?” calculator, yes? I envision the shopper entering in which year, make, and model they are looking at, the cost per kWh from their residential bill, how many miles a month they drive, and voila! Cost to drive! My Leaf gets 3.9 miles to the kWh, and my residential rate is .0762, and I drive 1,500 miles a month, so… $29.31 a month for electricity, charging at home. CHEAP!!!! Thanks.

  3. Brian Edward Stover says:

    Frankly I would like t see an electric vehicle specialist dealership or showroom. Somewhere where you would find people well versed in what is available and be able to sell you, ot point you where to buy, an electric vehicle, Ideally someplace that would have a sample of the vehicles that you can see, feel, touch and test drive. A place that can also show and sell you a selection of home chargers as well. Of course, if I am dreaming, then I want them to be able to show, sell and install solar systems and wind generators to make those vehicles completely pollution free.

  4. Joy says:

    In reading the comments, I have realized more companies make EVs with more features and options than I knew about. Could you please bring out the website part nationwide, with the dealership portion later? I do my own research well in advance of most purchases (wow, I can lease an EV?) and would truly appreciate the assistance. Thanks!

  5. Marc Fontana says:

    Buying an EV was NOT a daunting experience for me in 2011 when I bought the first year model of the Nissan LEAF. Choices were few then and I really wanted a production EV. Today, there are more choices of Plug-in vehicles and newer models have greater range. What is scary is when you visit a dealership and the sales people don’t really know much about the EV’s on their lots. Ideally, one should be able to buy a vehicle directly from the manufacturer and avoid the whole dealership experience. Like any major purchase decision, you just need to do your homework and find out what’s different about driving and owning or leasing an EV. If you’re not sure, try to rent one or borrow one for a few days and talk to others who have switched to an EV. I’m confident I am never going to buy a vehicle with a gas tank again. I just can’t think of a good reason for me to own an Infernal combustion powered vehicle today.

  6. Jan Wagner says:

    I would like to buy a plug-in hybrid small SUV or station wagon that has at least 30 miles of electric range, that can at least do the speed limit plus 5 mph in electric-only mode, does not lose most of its luggage compartment’s capacity due to the batteries, offers Tesla-like self-driving capability and has adaptive cruise control that will function in heavy, gridlocked, stop-and-go traffic without disengaging itself at low speed and when stopped), and then accelerate again when traffic resumes moving, and has an internal combustion engine that is optimized for high fuel mileage.
    Who will be first to bring such a vehicle to market? Kia is perhaps closest with its Nero plug-in hybrid, but it’s intelligent cruise control disengages at low speed, its lane keeping assist will only make mild turning manoevers and it only has 25 miles of all-Electric range(okay but just barely — if it met my other criteria.

  7. Jeff says:

    Ya California gets the good stuff first…hope it helps sell cars…

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