Media Advisory: Utility EV education and outreach programs to be examined in webinar


January 6, 2021

Noah Barnes, Plug In America,

Utility transportation electrification education and outreach programs to be examined in webinar

NATIONWIDE – A webinar will be held on Tuesday, January 12 to discuss a white paper recently released by the Alliance for Transportation Electrification (ATE) and Plug In America, The Missing Piece on Meeting Transportation Electrification Goals: Utility Education and Outreach Programs. The white paper, a collaborative effort from the ATE’s subcommittee on education and outreach (E&O), examines the current state of E&O in the transportation electrification (TE) sector and lays the foundation for why utility investment in E&O is the missing piece to achieving widespread TE goals in a state or region.

WHAT: A discussion of utility education and outreach programs in the transportation electrification sector

WHEN: Tuesday, January 12 at 3 pm ET/noon PT

WHERE: Free registration at

WHO: Moderator: Nick Nigro, Atlas Public Policy


    • Lisa Arellanes, Southern California Edison
    • Josh Boone, Veloz
    • Jamie Hall, General Motors
    • Katherine Stainken, Plug In America

WHY: Policymakers are pushing forward with bold policies and programs that encourage and support the transition to transportation electrification. Yet despite these policies, one of the remaining barriers to greater adoption of electric vehicles (EVs) is a lack of education and awareness by consumers and fleet operators. What has been done to date in the area of education and awareness of these vehicles, and which programs have worked the best? Furthermore, while utilities have been engaging in the build-out of EV infrastructure, what should be their role in terms of education and awareness as this transition to transportation electrification occurs? Attendees will learn the current activities on EV education and awareness and will understand the role of the utility as well.

For more information, visit


About Plug In America

Plug In America is the nation’s leading independent consumer voice for accelerating the use of plug-in electric vehicles in the United States. Formed as a non-profit in 2008, Plug In America provides practical, objective information collected from our coalition of plug-in vehicle drivers, through public outreach and education, policy work and a range of technical advisory services. Our expertise represents the world’s deepest pool of experience of driving and living with plug-in vehicles. We drive electric. You can too.

About the Alliance for Transportation Electrification
The Alliance for Transportation Electrification (ATE), a 501(c)(6) non-profit corporation, is led by utilities, electric vehicle (EV) infrastructure firms and service providers, automobile manufacturers, and EV charging industry stakeholders and affiliated trade associations. We started with 20 organizations at the launch in early 2018. By taking a “big tent” approach to advance the industry, we have grown rapidly to include about 50 national dues-paying members and affiliated organizations. We are actively involved in over twenty regulatory and other state and Provincial proceedings in North America today.

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