Nicolete Paiva is an Automotive industry expert with more than 15 years Sales Management Experience working directly for brands such as Honda, Mazda, Acura, Toyota, Jaguar, Cadillac, Audi, smart car and Mercedes-Benz. As a sales director for Mercedes-Benz / smart center San Diego, she has been involved with close to a 1000 electric vehicle sales since the first generation electric vehicles arrived dating back to 2011. She was involved heavily in the San Diego Car2go project that delivered more than 500 cars to the ride sharing program through the Dealership. Mercedes-Benz/smart center of San Diego has maintained being the #1 Electric vehicle sales dealer for smart USA year after year and also has over 40 employees driving emission free.  Nicolete also collaborated with the University of San Diego, to help launch the Intelligent Charging Project, which has paved the path to other manufacturers offering affordable leases on emission free vehicles to participants of the research study and a college campus with more than 150 electric vehicles used on a daily basis by employees, students and faculty. On her spare time she likes to travel, hike, and watch football.